SONAS London / Middle East & GCC
Clinical Workplace Wellbeing · GCC Region
The Gulf demands the best from it's people.
We partner with organisations across UAE, Saudi Arabia, Kuwait and Qatar to deliver clinically grounded workplace wellbeing programmes — adapted for the cultural intelligence and performance demands of GCC working environments.
WHERE WE WORK
Aligned with the region's national ambitions.
Every country in the GCC has placed workforce wellbeing at the heart of its national strategy. SONAS programmes are designed to support these ambitions — delivering the clinical rigour and cultural intelligence that organisations in each market need.
Dubai — Where Ambition Meets Wellbeing Aligned with UAE National Wellbeing Strategy 2031
The UAE has made wellbeing a matter of national policy. The National Wellbeing Strategy 2031, adopted by the UAE Cabinet, aims to make the UAE a world leader in quality of life, with 90 supporting initiatives across more than 40 priority areas.
Workplace mental health is explicitly named as a pillar, with government guides issued to help employers build mentally healthy environments. The UAE is not asking organisations to consider wellbeing. It is telling them to lead it.
Riyadh — The Capital of Transformation Aligned with Saudi Vision 2030
Saudi Arabia is undergoing one of the most ambitious national transformations in modern history. Vision 2030 has placed the quality of life and wellbeing of its people at the centre of the Kingdom's future, and the private sector is expected to lead by example.
Organisations that invest in the psychological safety, resilience, and cultural intelligence of their people are not just doing the right thing. They are executing national strategy.
Doha — Building the Nation Through Its People Aligned with Qatar National Vision 2030
atar National Vision 2030 is built on four pillars, and Human Development sits at its heart.
The Vision is explicit: "Qatar cannot develop its economy and society without its human capital." A capable, motivated, and healthy workforce is not a byproduct of Qatar's ambition, it is a prerequisite for it.
Organisations operating in Qatar that invest in the wellbeing of their people are directly advancing the goals of the nation.
Kuwait City — Investing in Its People
Kuwait's New Kuwait Vision 2035 sets out a clear ambition: to transform Kuwait into a regional financial and cultural hub by investing in the development, health, and capability of its people.
Like its GCC neighbours, Kuwait recognises that economic diversification cannot succeed without a workforce that is resilient, engaged, and psychologically equipped for the demands of a rapidly changing economy.
The regional picture
Why GCC organisations are acting now.
66%
of GCC respondents reported symptoms of poor mental health and wellbeing
Source: McKinsey Health Institute, 2022
72%
of UAE employees now rank wellbeing and purpose above base pay and bonuses
mource: Qureos UAE HR Trends Report, 2025
$3.5bn
lost annually in the GCC due to untreated employee mental illness
Source: Workplace Options, 2024 · citing PwC Middle East
GET IN TOUCH
Ready to talk about your organisation?
Whether you're navigating a culture shift, developing your leadership pipeline, or addressing performance and wellbeing at an organisational level — every SONAS engagement starts with a conversation.
No commitment, just clarity
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REGIONAL PARTNERSHIPS
Our Regional Partners.
SAGE Healthcare Platform
Saudi Arabia
SAGE Healthcare Platform is Saudi Arabia's trusted gateway to world-class medical care and corporate wellness solutions. Through our Memorandum of Understanding, SAGE refers Saudi corporate clients directly to SONAS — giving organisations across the Kingdom access to our clinical workplace wellbeing programmes.
Balsam Academy for Medical Education & Research
Dubai, UAE
Balsam Academy is a leading Dubai-based institution for medical education and research, operating under the patronage of Dubai Quality Group. Our partnership provides a credentialled pathway into the UAE's healthcare and corporate sector, connecting SONAS with organisations seeking evidence-based wellbeing at clinical standard.
Interested in partnering with SONAS?
We are always open to conversations with organisations who share out commitment to clinical excellence and workplace wellbeing across the Gulf.
Get in touch to explore what a partnership or referral arrangement could look like.
